Fleurence is a West London floral design studio creating refined, design-led floral work for private clients, brands, events, and editorial projects.

Our approach is grounded in a sensitivity to form and restraint, shaped by seasonality. What is left open is considered as carefully as what is placed.

Influenced by architecture, sculpture, art, dance, and Japanese design principles, we work with balance, simplicity, and timeless elegance to create compositions that feel calm, intentional, and enduring.

Flowers are treated as both natural material and design element. Each arrangement is shaped by instinct and refined through structure, allowing texture, line, and rhythm to guide the final form. The result is floral work that feels composed rather than decorative.

—

Fleurence was founded by Sophie Shephard and is based in West London. Shaped by a long-standing immersion in architecture and art, the studio was established three years ago in Los Angeles, with work spanning Los Angeles, New York, and London.